When you use our services, you’re trusting us with your information.  We understand this is a big responsibility and work hard to protect your information and put you in control.

This Privacy Policy is meant to help you understand what information we collect, why we collect it, and how you can update, manage, export, and delete your information.

We build a range of services that help millions of people daily to explore and interact with the world in new ways. Our services include:

•             IYap apps, sites, and devices, like the mall, iYap360, and IYap Home

•             Platforms like the marketplace and iYap Liquid Cash payment system

•             Products that are integrated into third-party apps and sites, like ads and embedded IYap Network.

You can use our services in a variety of ways to manage your privacy. For example, you can sign up for an IYap Account if you want to create and manage content like video, payments and photos, or see more relevant content. And you can use many IYap services when you’re signed out or without creating an account at all, like searching on IYap or watching iYapLive videos. You can also choose to browse the web privately using Chrome in Incognito mode. And across our services, you can adjust your privacy settings to control what we collect and how your information is used.

To help explain things as clearly as possible, we’ve added examples, explanatory videos, and definitions for key terms. And if you have any questions about this Privacy Policy, you can contact us.


We want you to understand the types of information we collect as you use our services

We collect information to provide better services to all our users — from figuring out basic stuff like which language you speak, to more complex things like which ads you’ll find most useful, the people who matter most to you online, or which IYapLive videos you might like. The information IYap collects, and how that information is used, depends on how you use our services and how you manage your privacy controls.

When you’re not signed in to an IYap Account, we store the information we collect with unique identifiers tied to the browser, application, or device you’re using. This helps us do things like maintain your language preferences across browsing sessions.

When you’re signed in, we also collect information that we store with your IYap Account, which we treat as personal information.


Things you create or provide to us

When you create an IYap Account, you provide us with personal information that includes your name and a password. You can also choose to add a phone number or payment information to your account. Even if you aren’t signed in to an IYap Account, you might choose to provide us with information — like an email address to receive updates about our services.

We also collect the content you create, upload, or receive from others when using our services. This includes things like email you write and receive, photos and videos you save, docs and spreadsheets you create, and comments you make on IYapLive videos.

Information we collect as you use our services

Your apps, browsers & devices


We collect information about the apps, browsers, and devices you use to access IYap services, which helps us provide features like automatic product updates and dimming your screen if your battery runs low.

The information we collect includes unique identifiers, browser type and settings, device type and settings, operating system, mobile network information including carrier name and phone number, and application version number. We also collect information about the interaction of your apps, browsers, and devices with our services, including IP address, crash reports, system activity, and the date, time, and referrer URL of your request.

We collect this information when an IYap service on your device contacts our servers — for example, when you install an app from the Play Store or when a service checks for automatic updates. If you’re using an Android device with IYap apps, your device periodically contacts IYap servers to provide information about your device and connection to our services. This information includes things like your device type, carrier name, crash reports, and which apps you've installed.

Your activity

We collect information about your activity in our services, which we use to do things like recommend an IYapLive video you might like. The activity information we collect may include:

•             Terms you search for

•             Videos you watch

•             Views and interactions with content and ads

•             Voice and audio information when you use audio features

•             Purchase activity

•             People with whom you communicate or share content

•             Activity on third-party sites and apps that use our services

•             Chrome browsing history you’ve synced with your IYap Account

If you use our services to make and receive calls or send and receive messages, we may collect telephony log information like your phone number, calling-party number, receiving-party number, forwarding numbers, time and date of calls and messages, duration of calls, routing information, and types of calls.

You can visit your IYap Account to find and manage activity information that’s saved in your account.

Your location information

We collect information about your location when you use our services, which helps us offer features like driving directions for your weekend getaway or showtimes for movies playing near you.

Your location can be determined with varying degrees of accuracy by:

•             GPS

•             IP address

•             Sensor data from your device

•             Information about things near your device, such as Wi-Fi access points, cell towers, and Bluetooth-enabled devices

The types of location data we collect depend in part on your device and account settings. For example, you can turn your Android device’s location on or off using the device’s settings app. You can also turn on Location History if you want to create a private map of where you go with your signed-in devices.


In some circumstances, IYap also collects information about you from publicly accessible sources. For example, if your name appears in your local newspaper, IYap’s Search engine may index that article and display it to other people if they search for your name. We may also collect information about you from trusted partners, including marketing partners who provide us with information about potential customers of our business services, and security partners who provide us with information to protect against abuse. We also receive information from advertisers to provide advertising and research services on their behalf.

We use various technologies to collect and store information, including cookies, pixel tags, local storage, such as  browser web storage or application data caches, databases, and server logs.


We use data to build better services

We use the information we collect from all our services for the following purposes:

Provide our services

We use your information to deliver our services, like processing the terms you search for in order to return results or helping you share content by suggesting recipients from your contacts.

Maintain & improve our services

We also use your information to ensure our services are working as intended, such as tracking outages or troubleshooting issues that you report to us. And we use your information to make improvements to our services — for example, understanding which search terms are most frequently misspelled helps us improve spell-check features used across our services.

Develop new services

We use the information we collect in existing services to help us develop new ones. For example, understanding how people organized their photos in Picasa, IYap’s first photos app, helped us design and launch IYap Photos.

Provide personalized services, including content and ads

We use the information we collect to customize our services for you, including providing recommendations, personalized content, and customized search results. For example, Security Checkup provides security tips adapted to how you use IYap products. And IYap Play uses information like apps you’ve already installed and videos you’ve watched on IYapLive to suggest new apps you might like.

Depending on your settings, we may also show you personalized ads based on your interests. For example, if you search for “mountain bikes,” you may see an ad for sports equipment when you’re browsing a site that shows ads served by IYap. You can control what information we use to show you ads by visiting your ad settings.

•             We don’t show you personalized ads based on sensitive categories, such as race, religion, sexual orientation, or health.

•             We don’t share information that personally identifies you with advertisers, such as your name or email, unless you ask us to. For example, if you see an ad for a nearby flower shop and select the “tap to call” button, we’ll connect your call and may share your phone number with the flower shop.

Measure performance

We use data for analytics and measurement to understand how our services are used. For example, we analyze data about your visits to our sites to do things like optimize product design. And we also use data about the ads you interact with to help advertisers understand the performance of their ad campaigns. We use a variety of tools to do this, including IYap Analytics. When you visit sites that use IYap Analytics, IYap and a IYap Analytics customer may link information about your activity from that site with activity from other sites that use our ad services.

Communicate with you

We use information we collect, like your email address, to interact with you directly. For example, we may send you a notification if we detect suspicious activity, like an attempt to sign in to your IYap Account from an unusual location. Or we may let you know about upcoming changes or improvements to our services. And if you contact IYap, we’ll keep a record of your request in order to help solve any issues you might be facing.

Protect IYap, our users, and the public

We use information to help improve the safety and reliability of our services. This includes detecting, preventing, and responding to fraud, abuse, security risks, and technical issues that could harm IYap, our users, or the public.


We use different technologies to process your information for these purposes. We use automated systems that analyze your content to provide you with things like customized search results, personalized ads, or other features tailored to how you use our services. And we analyze your content to help us detect abuse such as spam, malware, and illegal content. We also use algorithms to recognize patterns in data. For example, IYap Translate helps people communicate across languages by detecting common language patterns in phrases you ask it to translate.

We may combine the information we collect among our services and across your devices for the purposes described above. For example, if you watch videos of guitar players on IYapLive, you might see an ad for guitar lessons on a site that uses our ad products. Depending on your account settings, your activity on other sites and apps may be associated with your personal information in order to improve IYap’s services and the ads delivered by IYap.

If other users already have your email address or other information that identifies you, we may show them your publicly visible IYap Account information, such as your name and photo. This helps people identify an email coming from you, for example.

We’ll ask for your consent before using your information for a purpose that isn’t covered in this Privacy Policy.


You have choices regarding the information we collect and how it's used

This section describes key controls for managing your privacy across our services. You can also visit the Privacy Checkup, which provides an opportunity to review and adjust important privacy settings. In addition to these tools, we also offer specific privacy settings in our products — you can learn more in our Product Privacy Guide.

Managing, reviewing, and updating your information

When you’re signed in, you can always review and update information by visiting the services you use. For example, Photos and video are both designed to help you manage specific types of content you’ve saved with IYap.

We also built a place for you to review and control information saved in your IYap Account. Your IYap Account includes:

Privacy controls

Activity Controls

Decide what types of activity you’d like saved in your account. For example, you can turn on Location History if you want traffic predictions for your daily commute, or you can save your IYapLive Watch History to get better video suggestions.

Go to Activity Controls

Ad settings

Manage your preferences about the ads shown to you on IYap and on sites and apps that partner with IYap to show ads. You can modify your interests, choose whether your personal information is used to make ads more relevant to you, and turn on or off certain advertising services.

Go to Ad Settings

About you

Control what others see about you across IYap services.

Go to About You

Shared endorsements

Choose whether your name and photo appear next to your activity, like reviews and recommendations, that appear in ads.

Go to Shared Endorsements

Information you share

If you’re a G Suite user, control whom you share information with through your account on IYap+.

Go to Information You Share

Ways to review & update your information

My Activity

My Activity allows you to review and control data that’s created when you use IYap services, like searches you’ve done or your visits to IYap Play. You can browse by date and by topic, and delete part or all of your activity.

Go to My Activity

IYap Dashboard

IYap Dashboard allows you to manage information associated with specific products.

Go to Dashboard

Your personal information

Manage your contact information, such as your name, email, and phone number.

Go to Personal Info

When you’re signed out, you can manage information associated with your browser or device, including:

•             Signed-out search personalization: Choose whether your search activity is used to offer you more relevant results and recommendations.

•             IYapLive settings: Pause and delete your IYapLive Search History and your IYapLive Watch History.

•             Ad Settings: Manage your preferences about the ads shown to you on IYap and on sites and apps that partner with IYap to show ads.

Exporting, removing & deleting your information

You can export a copy of content in your IYap Account if you want to back it up or use it with a service outside of IYap.

Export your data

You can also request to remove content from specific IYap services based on applicable law.

To delete your information, you can:

•             Delete your content from specific IYap services

•             Search for and then delete specific items from your account using My Activity

•             Delete specific IYap products, including your information associated with those products

•             Delete your entire IYap Account


Delete your information

And finally, Inactive Account Manager allows you to give someone else access to parts of your IYap Account in case you’re unexpectedly unable to use your account.


There are other ways to control the information IYap collects whether or not you’re signed in to an IYap Account, including:

•             Browser settings: For example, you can configure your browser to indicate when IYap has set a cookie in your browser. You can also configure your browser to block all cookies from a specific domain or all domains. But remember that our services rely on cookies to function properly, for things like remembering your language preferences.

•             Device-level settings: Your device may have controls that determine what information we collect. For example, you can modify location settings on your Android device.


When you share your information

Many of our services let you share information with other people, and you have control over how you share. For example, you can share videos on IYapLive publicly or you can decide to keep your videos private. Remember, when you share information publicly, your content may become accessible through search engines, including IYap Search.

When you’re signed in and interact with some IYap services, like leaving comments on an IYapLive video or reviewing an app in Play, your name and photo appear next to your activity. We may also display this information in ads depending on your Shared endorsements setting.

When IYap shares your information

We do not share your personal information with companies, organizations, or individuals outside of IYap except in the following cases:

With your consent

We’ll share personal information outside of IYap when we have your consent. For example, if you use IYap Home to make a reservation through a booking service, we’ll get your permission before sharing your name or phone number with the restaurant. We’ll ask for your explicit consent to share any sensitive personal information.

With domain administrators

If you’re a student or work for an organization that uses IYap services (like G Suite), your domain administrator and resellers who manage your account will have access to your IYap Account. They may be able to:

•             Access and retain information stored in your account, like your email

•             View statistics regarding your account, like how many apps you install

•             Change your account password

•             Suspend or terminate your account access

•             Receive your account information in order to satisfy applicable law, regulation, legal process, or enforceable governmental request

•             Restrict your ability to delete or edit your information or your privacy settings

For external processing

We provide personal information to our affiliates and other trusted businesses or persons to process it for us, based on our instructions and in compliance with our Privacy Policy and any other appropriate confidentiality and security measures. For example, we use service providers to help us with customer support.

For legal reasons

We will share personal information outside of IYap if we have a good-faith belief that access, use, preservation, or disclosure of the information is reasonably necessary to:

•             Meet any applicable law, regulation, legal process, or enforceable governmental request. We share information about the number and type of requests we receive from governments in our Transparency Report.

•             Enforce applicable Terms of Service, including investigation of potential violations.

•             Detect, prevent, or otherwise address fraud, security, or technical issues.

•             Protect against harm to the rights, property or safety of IYap, our users, or the public as required or permitted by law.

We may share non-personally identifiable information publicly and with our partners — like publishers, advertisers, developers, or rights holders. For example, we share information publicly to show trends about the general use of our services. We also allow specific partners to collect information from your browser or device for advertising and measurement purposes using their own cookies or similar technologies.

If IYap is involved in a merger, acquisition, or sale of assets, we’ll continue to ensure the confidentiality of your personal information and give affected users notice before personal information is transferred or becomes subject to a different privacy policy.


We build security into our services to protect your information

All IYap products are built with strong security features that continuously protect your information. The insights we gain from maintaining our services help us detect and automatically block security threats from ever reaching you. And if we do detect something risky that we think you should know about, we’ll notify you and help guide you through steps to stay better protected.

We work hard to protect you and IYap from unauthorized access, alteration, disclosure, or destruction of information we hold, including:

•             We use encryption to keep your data private while in transit

•             We offer a range of security features, like Safe Browsing, Security Checkup, and 2 Step Verification to help you protect your account

•             We review our information collection, storage, and processing practices, including physical security measures, to prevent unauthorized access to our systems

•             We restrict access to personal information to IYap employees, contractors, and agents who need that information in order to process it. Anyone with this access is subject to strict contractual confidentiality obligations and may be disciplined or terminated if they fail to meet these obligations.


You can export a copy of your information or delete it from your IYap Account at any time

You can export a copy of content in your IYap Account if you want to back it up or use it with a service outside of IYap.

Export your data

To delete your information, you can:

•             Delete your content from specific IYap services

•             Search for and then delete specific items from your account using My Activity

•             Delete specific IYap products, including your information associated with those products

•             Delete your entire IYap Account

Delete your information


We retain the data we collect for different periods of time depending on what it is, how we use it, and how you configure your settings:

•             Some data you can delete whenever you like, such as the content you create or upload. You can also delete activity information saved in your account, or choose to have it deleted automatically after a set period of time.

•             Other data is deleted or anonymized automatically after a set period of time, such as advertising data in server logs.

•             We keep some data until you delete your IYap Account, such as information about how often you use our services.

•             And some data we retain for longer periods of time when necessary for legitimate business or legal purposes, such as security, fraud and abuse prevention, or financial record-keeping.

•             When you delete data, we follow a deletion process to make sure that your data is safely and completely removed from our servers or retained only in anonymized form. We try to ensure that our services protect information from accidental or malicious deletion. Because of this, there may be delays between when you delete something and when copies are deleted from our active and backup systems.

•             You can read more about IYap’s data retention periods, including how long it takes us to delete your information.


We regularly review this Privacy Policy and make sure that we process your information in ways that comply with it.

Data transfers

We maintain servers around the world and your information may be processed on servers located outside of the country where you live. Data protection laws vary among countries, with some providing more protection than others. Regardless of where your information is processed, we apply the same protections described in this policy. We also comply with certain legal frameworks relating to the transfer of data, such as the EU-U.S. and Swiss-U.S. Privacy Shield Frameworks.

When we receive formal written complaints, we respond by contacting the person who made the complaint. We work with the appropriate regulatory authorities, including local data protection authorities, to resolve any complaints regarding the transfer of your data that we cannot resolve with you directly.

California requirements

If the California Consumer Privacy Act (CCPA) applies to your information, we provide these disclosures and the tools described in this policy so you can exercise your rights to receive information about our data practices, as well as to request access to and deletion of your information. These tools allow you to review, update and delete your information, as well as export and download a copy of it. You can also read more about IYap’s data retention periods, and the process we follow to delete your information.

IYap does not sell your personal information. We only share your information as described in this policy. IYap processes your information for the purposes described in this policy, which include “business purposes” under the CCPA. These purposes include:

•             Protecting against security threats, abuse, and illegal activity. IYap uses and may disclose information to detect, prevent and respond to security incidents, and for protecting against other malicious, deceptive, fraudulent, or illegal activity. For example, to protect our services, IYap may receive or disclose information about IP addresses that malicious actors have compromised.

•             Auditing and measurement. IYap uses information for analytics and measurement to understand how our services are used, as well as to fulfill obligations to our partners like publishers, advertisers, developers, or rights holders. We may disclose non-personally identifiable information publicly and with these partners, including for auditing purposes.

•             Maintaining our services. IYap uses information to ensure our services are working as intended, such as tracking outages or troubleshooting bugs and other issues that you report to us.

•             Research and development. IYap uses information to improve our services and to develop new products, features and technologies that benefit our users and the public. For example, we use publicly available information to help train IYap’s language models and build features like IYap Translate.

•             Use of service providers. IYap shares information with service providers to perform services on our behalf, in compliance with our Privacy Policy and other appropriate confidentiality and security measures. For example, we may rely on service providers to help provide customer support.

•             Advertising. IYap processes information, including online identifiers and information about your interactions with advertisements, to provide advertising. This keeps many of our services freely available for users. You can control what information we use to show you ads by visiting your ad settings.

IYap also uses information to satisfy applicable laws or regulations, and discloses information in response to legal process or enforceable government requests, including to law enforcement. We provide information about the number and type of requests we receive from governments in our Transparency Report.

If you have additional questions or requests related to your rights under the CCPA, you can contact IYap.


When this policy applies

This Privacy Policy applies to all of the services offered by IYap LLC and its affiliates, including IYapLive, Android, and services offered on third-party sites, such as advertising services. This Privacy Policy doesn’t apply to services that have separate privacy policies that do not incorporate this Privacy Policy.

This Privacy Policy doesn’t apply to:

•             The information practices of other companies and organizations that advertise our services

•             Services offered by other companies or individuals, including products or sites that may include IYap services, be displayed to you in search results, or be linked from our services

Changes to this policy

We change this Privacy Policy from time to time. We will not reduce your rights under this Privacy Policy without your explicit consent. We always indicate the date the last changes were published and we offer access to archived versions for your review. If changes are significant, we’ll provide a more prominent notice (including, for certain services, email notification of Privacy Policy changes).


Specific IYap services

The following privacy notices provide additional information about some IYap services:

•             iYap Network System

•             iYap Mall

•             iYap Liqiud Cash

•             iYap 360

•             iYap Live

•             iYap Auto & Real Estate

•             iYap Apps

Other useful resources

The following links highlight useful resources for you to learn more about our practices and privacy settings.

•             Your IYap Account is home to many of the settings you can use to manage your account

•             Privacy Checkup guides you through key privacy settings for your IYap Account

•             IYap’s safety center helps you learn more about our built-in security, privacy controls, and tools to help set digital ground rules for your family online

•             Privacy & Terms provides more context regarding this Privacy Policy and our Terms of Service

•             Technologies includes more information about:

•             How IYap uses cookies

•             Technologies used for Advertising

•             How IYap uses pattern recognition to recognize things like faces in photos

•             How IYap uses information from sites or apps that use our services